Design Thinking

On this course, you will learn the systematic process of design thinking, adopting a user-centric approach while prototyping, testing, and iterating solutions that provide a competitive advantage.


What you’ll learn

Empathy

Empathy plays a critical role in the design thinking process, serving as the cornerstone of well-developed, user-centric products and services. Learn the techniques used to develop empathy for users, and to understand the true needs of customers.

Ideation

Leverage unique ideation techniques in order to develop innovative new solutions for users. Once ideation sessions have been completed, understand best practices to refine solution ideas and develop a clear feature set.

Prototyping & Validation

Testing a solution through a lightweight prototype is critical to determining if the proposed product or service truly meets customer needs. Develop a prototype and test with potential users to generate feedback. Using this feedback refine your prototype into a usable, sound solution for the users.

Launch

Learn how the ideas developed in design thinking sessions come to life. Explore strategies for gaining buy-in regarding proposed solutions and new ideas, and learn how to inject the design thinking process into any organization or process.

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